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Programmatic campaign
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Category:
Market Trends
Programmatic Independence: Why Canadian Brands Must Take Back Control
June 19, 2025
In Canada, according to 2024 data from the Institut de recherche et d’informations socioéconomiques (IRIS), “the three global tech conglomerates…
The Decline of Third-Party Cookies: What It Means for Programmatic Advertising and What Solutions Advertisers Can Adopt
July 23, 2024
The end of third-party cookies marks a major turning point in the world of programmatic advertising. Long relied upon for…
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